Infopaginas is the biggest B2B agency focused on medium and small businesses in Puerto Rico and the first to obtain a Google Partnership. The agency’s primary revenue came from its phone book, where clients would promote their businesses and services. Eventually, the company started to grow and added new products and offerings to its catalog such as social media, web pages, google ads, and a loyalty program app. As a marketing strategy to bring new and bigger clients to the agency, the brand identity was updated with a more simple and corporate look and feel.

As a senior graphic designer, I assisted in the company’s rebranding process creating a new logo, graphic assets, and visual guidelines. I also led our clients to success with creative visual concepts through different mediums such as motion graphics, google ads, web banners, and social media ads. With the increased team workload, I assisted the Digital Marketing department by creating and editing landing pages with platforms such as MONO and WordPress assuring deadlines compliance.